Companies are many times convinced that very difficult initiatives will be easy. They believe that their product or service will be the next big thing in the U.S. and it will be simple to set up shop, support sales, market to their target market, gain customers and build a business in the U.S.
They all quickly learn that entering the U.S. market isn’t that easy. In fact, it’s rare for international technology companies to enter the U.S. market as quickly, cost-effectively and profitably as they assumed it would be. That’s why so many now turn to 151 Advisors to ensure that their US Market Entry Strategy and launch is a success.
The 151 Advisors team has 150+ years of combined experience building profitable companies in technology sectors such as IoT, mobility and cloud-based technology. In the process, we’ve identified;
- The top 7 mistakes that frequently derail a technology company’s expansion into the U.S. market
- The solutions needed to avoid making these mistakes